Brand
Covers and ad creative for 0xbid, plus the marks and colours behind them. Everything is built from the same DM Sans, Geist Mono and Base Blue the site runs on, so an ad and the page it lands on read as one product.
The board on every asset is live. Real listings, real bids, and a #1 slot priced at $4, which is what it actually costs right now.
Every asset renders at true export size. Download a PNG, or screenshot the preview.
X header
1500x500
Composed for the band from 60px to 330px. X trims about 60px off the top and bottom depending on the device, and the profile photo covers the lower left, reaching x=378 and y=340 on mobile, which is larger than the desktop figure X publishes.
Ad / link card
1200x630Square post
1080x1080Avatar
400x400Palette
Base Blue#0000ffAccent. Fills and, on light, type
Base Black#0a0b0dDark ground and light type
White#ffffffLight ground and dark type
Gray 60#5b616eBody copy on light
Gray 30#c6cbd4Body copy on dark
Gray 15#dee1e7Borders on light
The mark
0xbid
- The 0x is always set in Geist Mono. DM Sans draws an unslashed zero, so the wordmark set entirely in the body face reads as “Oxbid”.
- On dark grounds Base Blue is a fill, never type. #0000ff on #0a0b0d is about 2.4:1 and illegible at timeline size. White type on a blue block instead.
- The knockout numeral is white on blue. Do not recolour the tile to sit on a coloured ground.